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Samuel Rodriguez


We Specialize in Artist & Brand Development, Graphic Design, Visual Content Creation, and Long-term Strategy. 

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Image by Juliana Kozoski


The world moves very slowly, then all at once, and those who are afraid to act get left behind. 

At Visionary Rising, we make sure that no one gets left behind as the future of work is being shaped.  In short, we embolden creators to tell their stories, inclusive of those who are often overlooked, and undervalued.  We help brands understand the power in amplifying diverse voices in order to maximize output and exponentially increase impact. 

Founded in 2016, Visionary Rising Agency (VRA) is a creative house by and for creators, creative-focused companies, and the people who love them.   
Since launching, VRA and its team of strategists have served the needs of over 250+ clients, managed campaigns in 270 countries, and generated 50 Million+ in earned and paid media. 


LaTecia Johnson

Creative Strategist

Lean Six Sigma Black Belt Professional & Business strategist. 

Founder, Principal + Chief Strategist

latecia johnson is a cultivator of culture + innovator at heart.

In a world constantly consumed by perception-based marketing, LaTecia understands that proximity to greatness doesn’t make one great – only the work does that, and for this purpose, she focuses solely on the work before her and the impact that comes after.  Curious by nature, she is most excited about the opportunity to transform ideas into full-scale endeavors while delivering high impact outcomes that move businesses and brands forward. One idea at a time.  

Over the course of the last decade, the ambitious entrepreneur has expanded her focus to capturing unique moments that bring value to communities of color and prioritize the creator’s perspective. With a professional career that includes stints at Apple, Microsoft, Nielsen Media, and more, the corporate world has taken notice.  In 2020, as an addendum to an already robust skillset, LaTecia, a Founder Gym (2018) & Y Combinator (2019) alum, completed certifications in Global Transformation and Digital Strategy at Harvard University and Cornell, respectively. 

latecia@visionaryrising. co

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Ashley "Nala" Willams

Nala is a creative powerhouse.

Navigating the crossroads of art, museums, and entrepreneurship, Ashley flexes her creativity by leveraging a dynamic set of skills honed through direct experience. Whether it's developing a strategy, platform, or production, Ashley is committed to expanding quality ideas into valuable experiences.

For Visionary Rising, this means that in an ever-changing world, Ashley is a scholar in getting things done.

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Leonza Sanders

Operations Manager

Leonza is an operational


Leonza supports our stable of clients by proactively seeking out opportunities to streamline processes, manage milestones, and coordinate daily operations for the agency.